Recruiting & Staffing

The Essential Retail Manager Skills to Look Out For

By: Mariah Rogers
Jan 20, 2022 • 2 min read

Whether you’re looking for a retail manager for your shop or you want to be one, the first step is to reflect if you’ve got what it takes. Like any business, retail stores need tons of management to do. And as the person to spearhead the shop’s team, one must have exceptional interpersonal skills in order to succeed. 

The vast majority of retailers promote from within, which, while good for any team’s morale, can be bad for business. As such, balance is key. As a retail manager, you must take the reins in being hands-on with your team and learning how to make the company look good in front of any customer. After all, profitability determines a company’s success and a way to achieve this is to hire great managers who can wear many hats.

While retail management skills can be learned, it is preferable if you hire a manager that already has extensive experience. Read on to discover the essential retail manager skills to look out for.


A good manager must be able to supervise all employees while managing multiple projects at the same time. This way, they become more effective in problem-solving situations. The best managers can strike a balance between these priorities and not let anything fall through the cracks.


A good manager can assess and prioritize the tasks that are critical to the store’s success. In retail, quick action frequently entails analyzing data to determine what is critical and what is not. 


Effective managers know how to motivate and engage their teams by utilizing their people management, listening, and problem-solving skills. As such, retail managers should also be leaders who are great examples and give constructive criticism.


Every team leader must learn how to motivate retail employees. What can help with this is by establishing clear performance expectations among the entire team. Setting goals allows managers to keep a long-term focus on the success of the company. 

Organizational Skills

A manager must be able to improve the company’s rules or procedures by being open-minded to new ideas and collaborating with the team to help execute them. This way, they are able to keep costs under control by streamlining procedures, hiring the best employees, and properly training them. 

Clear Communication 

Speaking is only a small part of communication. Body language, facial expressions, and tone of voice are used to convey the message. 

The best managers can not only communicate their ideas, but they can also truly listen to those around them. True communication ability necessitates turning off your phone and focusing on listening rather than speaking. 


Hiring a good manager is the answer to making shops and companies run smoothly. He or she must be able to fill the gaps, give solutions, and nurture their constituents. So if you are in need of one or are interested in such a job position, then you must have these essential skills to become a good retail manager.

Look for candidates with the necessary skills, whether you’re hiring internally or externally. To add, you must remember that while your ideal candidate may have flaws, they should be eager to learn and grow as a retail manager. 

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